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LABELING IN CLOTHING

In the clothing & fashion industry, designers and brands are endeavoring to create their hang tags and clothing labels to distinguish themselves and their line of apparel from others. That is one extra marketing strategy, but it has been very victorious in assisting buyers to recognize the apparel from every couture or brand. We should […]

GENERAL INDIAN FOOD LABELING REGULATIONS 101

All prepackaged food products sold in India must adhere to the Food Safety and Standards (Packaging and Labeling) Regulations, 2011. The Food Safety and Standards Regulation, 2011 is a notice issued by the Food Safety and Standards Authority of India, which is part of the Ministry of Health and Family Welfare. Food labeling regulations in […]

HOW DO BARCODE LABELS HELP BRANDS & BUSINESSES?

A Peek into the Significance of Barcodes in Business Barcodes are one of the major inventions that humankind has ever done. They make a significant contribution to the business world by improving data capture and information sharing. Barcode labels also enable enhancing inventory movement throughout the supply chain. Manually entering a series of letters and […]

LABELLING IS BRANDING

A pen should always have a nib, and a book must always have a cover! Likewise, all products should have their label as their identity. Any brand or product in the market draws attention and the first impression from its labelling. If it’s aesthetically attractive, it draws people’s choice to your product & brand. A […]

KEEP THESE THINGS IN MIND BEFORE YOU DESIGN YOUR BRAND LABEL

The major factors you should consider before designing your brand labels. Clear & Precise Copy Copywriting that is design-friendly is essential for all projects, but label designs in detail. Since there is a limited amount of room, creating short and understandable copywriting becomes more important. A brand logo that represents the product & services. Units […]

THE PERSISTENCE OF PRINT MARKETING IN THE DIGITAL ERA

The world is changing through growth with every refresh of your tab! The emergence of the digital era elevated possibilities beyond what any business could have envisioned. However, the impact of print media continues to hold influence as the primary element that helps people recognise your brand or company even though the world has shrunk […]