THE DISTINCT DIFFERENCES BETWEEN LABELING & PACKAGING

Labeling and packaging sound like similar terms but both are different in distinct ways. They both have major roles in the identity of your brand which it displays. When you are creating and manufacturing your goods, it is necessary to understand the differences between packing and labeling because they have many commonalities. Keep reading to learn more or get a free consultancy by calling us now at +91 98464 31143

LABELING

Labeling must involve covering a product with a visually appealing wrapper or seal. The two main functions of a label are to draw people to the goods and provide information. Labeling informs the customer about the brand name, price, barcode, quantity, unique features of the product, grade & quality, rules & regulations, instructions, batch number, safety information, etc.

Information that is essential to suppliers, retailers, and customers can be found on a product’s label. They are crucial for maintaining product organization and adhering to any rules on the kinds of materials that can be legally sold at specific levels of quality. There are numerous types of labels to signify specific information, but they are often put on the front of the product packaging with a sticker. Brand Labels, Grade Labels, Descriptive Labels, and Informative Labels are the major classifications of labels.

PACKAGING

Designing a package and creating product containers are two separate but related processes that comprise packaging. The packaging serves to secure a product so that it can be transported safely. Packaging can support a brand and aid in product identification for store employees. Paper, plastic, cardboard, wood, metal, cloth, polythene, and styrofoam are the most commonly used materials for packaging.

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