LABELLING IS BRANDING

A pen should always have a nib, and a book must always have a cover! Likewise, all products should have their label as their identity. Any brand or product in the market draws attention and the first impression from its labelling. If it’s aesthetically attractive, it draws people’s choice to your product & brand. A label should be always intriguing & informative.

Labels can be classified into 3:

Brand Label: Includes the major communication about the product.

Descriptive Label: Provides detail regarding the product usage directions.

Grade Label: Specification of the factor and features of the product.

The only way for a customer to know what is inside a bottle is through the label. As a result, it must convey accurate information about the product. For industries like the pharmaceutical sector, this becomes even more vital. When a product is intended for children, the labelling of a product must include information about any dangerous chemicals that are present. When it comes to edible products, labeling becomes important. An edible product’s label must include facts like the manufacturing date and expiration date, and in some cases, a “use before” date.

It enables the business to adhere to all legal requirements by including all required warnings on product packaging. On cigarette containers, tobacco companies are required by law to print the statements “Smoking is dangerous to health” and “Chewing tobacco is harmful to health.” Additionally, the company is mandated to include a legal warning label on any risky or hazardous products.

Labelling protects consumers from manufacturer fraud or manipulation of validities. Customers may make knowledgeable selections about what to buy because of the trustworthy information it provides about the products. Accurate data regarding the components, production procedure, and expiration date must be included on labels for products including food, cosmetics, and medications, among other things.

Let’s design the most appealing labels for your brand today! Reach us @ infofinixlabels@gmail.com

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